What’s the Difference Between an SDR and BDR?

What’s the Difference Between an SDR and BDR?

BDR and SDR roles can have overlapping responsibilities at many companies, but how do you differentiate them, and why should you aim to separate them into distinct roles? Answering these questions gets even more difficult when you find that they often have conflicting...

How We Get 60-70% of Leads to Schedule a Second Call

How We Get 60-70% of Leads to Schedule a Second Call

As a sales development partner, our mission is to connect clients with qualified leads. Along the way we’ve developed a few strategies that power our success – including ones specifically designed to get leads to schedule a second appointment after the discovery call...