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Generate Leads by Optimizing Your Landing Page [10 Best Practices]

Generate Leads by Optimizing Your Landing Page [10 Best Practices]

by Seth Kinney | May 31, 2018 | Marketing

“Just Google it.” Online research has become our protocol to find the best solution for both simple and challenging problems. In fact, 94 percent of B2B buyers perform online research prior to making a purchasing decision. Specifically, a landing page is the best way...
GDPR Could Cut Your Sales Pipeline in Half [Here's How to prevent That]

GDPR Could Cut Your Sales Pipeline in Half [Here's How to prevent That]

by Seth Kinney | May 24, 2018 | Marketing, Sales Leadership

As GDPR (General Data Protection Regulation) goes into effect on May 25th, 2018, your sales and marketing teams could potentially experience a drastic pipeline drought. Most likely your contacts marketing list will be significantly reduced. Below are some ways to...
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