by Seth Kinney | Jan 13, 2022 | Sales Leadership
First impressions are everything in sales. Sales leaders know this, especially when it comes to prospect and customer communications. Shouldn’t there be a focus on first impressions internally, too? After all, you only get one opportunity to make a first impression –...
by Seth Kinney | May 5, 2021 | Sales Leadership
Sales teams around the world look and act vastly different than they did at the start of 2020. For a lot of organizations, staff restructuring has led to smaller and much more agile teams. For teams lucky enough to avoid downsizing, many still had to make a drastic...
by Seth Kinney | Mar 14, 2021 | Sales Leadership, Sales Tips
In 2020 we decided to take the plunge and begin the process of becoming SOC 2 certified. With a client list that includes leading cybersecurity companies, we’ve always taken information security seriously. This security certification from a third-party service...
by Seth Kinney | Feb 23, 2021 | Sales Leadership, Sales Tips
For B2B tech companies, there’s nothing better than closing a huge sale. You know, the ones where you crush your revenue goals in one fell swoop, making more than you would in a year or two working with smaller accounts. Mastering enterprise selling is a lofty (but...
by Seth Kinney | Feb 9, 2021 | Channel Sales, Sales Leadership
The quest to maintain a successful channel sales program is never-ending. One that’s mutually beneficial to you and all of your partners requires constant care and oversight. It takes exceptional partner relationship management (PRM). By having a system in place that...
by Seth Kinney | Feb 1, 2021 | Channel Sales, Sales Leadership
Whether you’ve been managing channel sales for several years, or are just getting started, your objective is the same: getting your products and services into the hands of more customers. Here’s a fact: channel partner programs are an extremely effective way to expand...
