by Seth Kinney | Jan 29, 2024 | Sales Technology, Sales Tips
In the fast-paced world of B2B SaaS, the decision between building an in-house Sales Development Representative (SDR) team or outsourcing is more than a choice – it’s a strategic pivot. As leaders in sales and marketing, let’s dissect why outsourcing...
by Eamonn Oconnell | Nov 15, 2023 | Sales Technology, Sales Tips
Artificial Intelligence (AI) has just burst onto the business-to-business (B2B) lead generation scene and has promised to be a game-changer for the industry. The potential of using this technology has everyone buzzing about how it will help streamline processes and...
by Seth Kinney | Jul 9, 2018 | Marketing, Sales Tips
Out of the countless number of leads that are generated every single day, only 27% of those leads, according to research conducted by Forbes.com, ever get contacted. Unfortunately, your eyes aren’t deceiving you; over 70% of generated leads are not even CONTACTED, let...