Account Based Selling Strategy for SDRs [3 best practices]

by Seth Kinney | Aug 22, 2018 | Sales Tips

The role of the SDR has changed and progressed drastically over the years. We now avoid the “spray and pray” method in favor of a personalized outreach approach to our Ideal Customer Profiles (ICP). Account Based Selling started as in industry-buzzword but now has...

The 3 Ways to Convert Leads [What's Best for You]

by Seth Kinney | Jul 9, 2018 | Marketing, Sales Tips

Out of the countless number of leads that are generated every single day, only 27% of those leads, according to research conducted by Forbes.com, ever get contacted. Unfortunately, your eyes aren’t deceiving you; over 70% of generated leads are not even CONTACTED, let...

Easily Improve Your Weekly Sales Meetings [Only 5 Steps]

by Seth Kinney | Jun 28, 2018 | Sales Leadership, Sales Tips

Sales meetings, a torturous occasion sales reps have to endure at least once a week. With the long discussions and routine checklists, sales reps pay little-to-no attention to the conversation at hand. Sure the meetings are necessary and it’s always a good feeling to...

How Marketing and Sales Teamwork Can Improve Events

by Seth Kinney | Jun 19, 2018 | Marketing, Sales Leadership

Sales events have a beginning, middle, and end, and your marketing team should be involved in each step. Taking advantage of your marketing team can help your sales team have more sales at these events. Make sure that you align your goals and it will make the event...

Inbound Sales Calls Are Still Important- Here's Why

by Seth Kinney | May 31, 2018 | Sales Leadership, Sales Tips

It’s no surprise to the industry that building a rapport with consumers through conversation is vital to sales earnings. In fact, it’s estimated that $1 trillion in consumer spending in 2016 was influenced by customer calls. That’s right people, sales calls still...