by Seth Kinney | Jun 15, 2021 | Channel Sales, Sales Tips
When market development funds are on the table, several campaign ideas might come to mind. How do you pick the right one to get the best return on your spending? Turning MDF into additional business revenue is the end goal, but there are many paths you could take to...
by Seth Kinney | Feb 9, 2021 | Channel Sales, Sales Leadership
The quest to maintain a successful channel sales program is never-ending. One that’s mutually beneficial to you and all of your partners requires constant care and oversight. It takes exceptional partner relationship management (PRM). By having a system in place that...
by Seth Kinney | Feb 1, 2021 | Channel Sales, Sales Leadership
Whether you’ve been managing channel sales for several years, or are just getting started, your objective is the same: getting your products and services into the hands of more customers. Here’s a fact: channel partner programs are an extremely effective way to expand...
