by Seth Kinney | Jun 24, 2025 | Channel Sales, Sales Outsourcing, Sales Technology, Sales Tips, Services, Uncategorized
If you’re at the helm of a SaaS or B2B tech company, driving a consistent pipeline is likely one of the things that’s keeping you up at night. It makes sense why: With today’s longer sales cycles, more informed buyers, and increasing market competition, yesterday’s...
by Seth Kinney | Jun 23, 2025 | Channel Sales, Sales Outsourcing, Sales Technology, Sales Tips, Services, Uncategorized
When it comes to sales, representatives typically take one of two routes: Meeting prospects in person (outside sales) or working remotely from their desks (inside sales). Each approach has its own strengths and use cases, and understanding these differences is crucial...
by Seth Kinney | Jun 22, 2025 | Sales Outsourcing
If you’re in Big Data or cybersecurity sales, you know just how challenging these markets can be. While all areas of sales have their nuances and difficulties, these two B2B industries are notably complex, thanks to their long sales cycles, and technical buyers with...
by Seth Kinney | May 22, 2025 | Marketing, Sales Outsourcing, Sales Tips
This post was originally published in May 2024. It has been updated in May 2025 with a year-round, big-data-focused approach to help your sales pipeline stay full—no matter the season. The sales process has seasonal swings. From summer breaks to holiday surges,...
by Seth Kinney | May 21, 2025 | Marketing, Sales Outsourcing, Sales Tips
This post was originally published in July 2024 and has been updated in May 2025 to reflect the latest thinking on SDR metrics and performance measurement. Sales Development Representatives (SDRs) are essential to your sales process and can truly influence your...
by Seth Kinney | May 11, 2025 | Sales Outsourcing
When you consider outsourcing any function at your organization, many questions come to mind. And that makes sense, because trusting an “external” team to communicate with customers and prospects is a big deal. In sales development especially, these questions are...