Blog
Sales Training 101: How to Organize a New Rep’s First Month
Discover the keys to a strong sales training program and how to organize a new rep’s first month for long-term success.
Meeting Your Metrics: Inbound vs. Outbound Sales
Ready to refine your strategies and meet your metrics? Follow these five steps to understand what to measure and how inbound and outbound strategies can help you along the way.
B2B Lead Generation: Blending Inbound & Outbound Strategies
Can you name the one thing marketing and sales will always agree on? You guessed it, the importance of a qualified lead. Unfortunately for both teams, qualified leads don’t simply grow on trees – and it takes a real effort to sift through the unqualified masses to...
How We Get 60-70% of Leads to Schedule a Second Call
As a sales development partner, our mission is to connect clients with qualified leads. Along the way we’ve developed a few strategies that power our success – including ones specifically designed to get leads to schedule a second appointment after the discovery call...
Account Based Marketing + 6 More Ways to Win Top Accounts
We get asked all the time,“What is the secret to winning top accounts?” The most common answer, Account Based Marketing (ABM). But is that really the best answer for your company? While ABM can be extremely successful and has become one of the most popular strategies...
10 Factors to Consider Before Choosing a Sales Outsourcing Provider
Ready to partner with a sales outsourcing provider? Discover our top ten key factors to consider before making your final selection.
How Content Syndication Helps You Work Smarter
Ready to expand the reach and impact of your content? Learn how content syndication can help you work smarter – and how to get started.
How to use social selling as a lead generation tactic
Are you using social media and social selling tactics to generate leads? You should be. Discover the strategies to get started and get generating.
How to Promote a Webinar: 10 Ideas That Drive Registrations
So, you’ve decided to host a webinar. You’ve developed your content, the speakers are lined up, and the follow-up assets are ready to go. But how are you actually going to promote your webinar? Unlike the field of dreams, this is not an “if you build it, they will...
15 Channel Partner Benefit Ideas for Loyal, Productive Partners
Your channel partner program is only as good as your partners. This means attracting and retaining the right kind of partners is a critical priority. Finding a qualified partner will come down to the specifics of your program and the partnership agreements you are...
10 Event Marketing Plan Tips for Maximum Lead Generation
Every successful event is powered by a great event marketing strategy! When it comes to generating leads, events are worth their weight in gold. It’s no wonder organizations have become heavily invested in swiftly shifting from in-person to virtual events to maintain...
Top 10 Channel Partner KPIs & How to Improve Them
Whether you’re a start-up introducing a new solution to the market, or a legacy organization with renowned global presence, chances are, one of your top priorities for the year is to meet your sales goals. Regardless of industry, business, geography, and technology,...